HATAS

Managing the HATAS social media pages is an opportunity to amplify and engage community members in supporting the organization’s mission to prevent, reduce, and combat homelessness. When sharing about the Capital Region Furniture Bank, one of the organization’s many programs, we saw much success on Facebook. Two of our favorite posts are below.

A truck with 'Capital Region Furniture Bank' branding parked in front of a brick house with a green lawn and bushes. The truck has a sign with a photo and contact information. The sky is cloudy with some trees in the background.

Post Results

Reach — 17,914

Impressions — 18,067

Interactions — 251

Link Clicks — 346

Shares — 188

Two people standing outside in snowy weather near a white truck labeled 'Capital Region Furniture Bank'. One person is giving a thumbs-up, and the other is holding a hand truck. Snow-covered residential buildings and trees are in the background.

Post Results

  • Reach — 22,379

  • Impressions — 23,501

  • Interactions — 268

  • Shares — 233